SOCIAL MEDIA

Instagram Adds New Features for Broadcast Channels

[ad_1] Instagram has announced some updates to its Broadcast Channels option for creators, which provides a private, one-way chat stream to keep your audience informed

SOCIAL MEDIA

Study Shows Young Consumers Are Increasingly Turning to Social for Discovery

[ad_1] While it likely comes as no surprise to learn that younger audiences are far more likely than older groups to use social platforms for

SOCIAL MEDIA

Meta Offers Money Back Guarantee for Verified Subscribers

[ad_1] Oh man, I would love to see the take up numbers for Meta’s “Meta Verified” subscription offering. Meta hasn’t shared any specifics on how

SOCIAL MEDIA

Instagram Says Using Certain CTAs Can Impact Post Reach

[ad_1] There’s certainly been some mixed messaging from Instagram’s comms team of late. Exhibit A: Remember this gem of advice from a few months back:

SOCIAL MEDIA

TikTok’s Testing DM Streaks to Prompt More Engagement

[ad_1] TikTok’s looking to build more even compulsion into the app, this time via DM streaks, which are activated when users maintain daily messaging interaction.

SOCIAL MEDIA

TikTok Is Exploring a US Only Version of Its Feed Algorithm

[ad_1] Would TikTok still be TikTok if it didn’t have its all-knowing algorithm feeding you more and more of the content that you want to

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Instagram Shares More Info on the Distribution of Longer Reels Clips

[ad_1] Okay, I can see how on the surface this may seem confusing. Today, on the Instagram Creators profile on IG, Instagram’s team posted this

SOCIAL MEDIA

AI Providers Cutting Deals With Publishers Could Lead to More Accuracy in LLMs

[ad_1] While many have proclaimed the arrival of advanced generative AI as the death of publishing as we know it, over the last few weeks,

SOCIAL MEDIA

TikTok Announces Expanded Premium Ad Placement Options

[ad_1] TikTok has announced an update to its premium ad placement option, with brands using its top-end “Pulse” ads now set to have more publisher

SOCIAL MEDIA

Snapchat Demotes Controversial ‘Solar System’ Feature

[ad_1] Snapchat is making a change to its subscriber-only friendship “Solar System” feature after reports suggested that it’s having a negative impact on younger users.