SOCIAL MEDIA

X Avoids EU ‘Gatekeeper’ Designation and Requirements

Yeah, I’m not sure that this is the win that Elon Musk and Co. seem to think that it is. Today, Reuters has reported that

SOCIAL MEDIA

TikTok Launches New In-Stream Shopping Push

While TikTok’s in-stream shopping push hasn’t gained momentum as fast as the platform would like, TikTok shopping is rising, providing more opportunities, both for the

SOCIAL MEDIA

Instagram Tests WhatsApp Sticker to Facilitate DM Connection

This could be interesting. Instagram’s close to launching a new WhatsApp sticker for Instagram Stories, which will help brands drive DM connection with users in

SOCIAL MEDIA

Threads is Developing a Communities Feature Called ‘Loops’

It looks like Threads is trying to help users find more relevant discussions in the app, via a new, in-development feature called “Loops”, which could

SOCIAL MEDIA

TikTok Rolls Out Automated Ad Targeting Options for the Holidays

TikTok has announced a range of new ad automation options, as it looks to maximize advertiser interest heading into the holiday push. First off, TikTok

SOCIAL MEDIA

Pinterest Expands Campaign Automation Elements

Pinterest is rolling out its own version of Meta’s Advantage+ AI-powered campaigns, which utilize machine learning and internal user knowledge to essentially automate your entire

SOCIAL MEDIA

Snapchat Brings Back Phantom House Series With Maybelline, State Farm

Snapchat is bringing back its Halloween-themed content series, Phantom House, according to details shared with Marketing Dive. Maybelline New York, State Farm and Hulu are among

SOCIAL MEDIA

Top Social Media Conferences To Watch in 2025

The social media industry is facing immense change, from mounting pressure from outside organizations and evolving corporate social media policies to the rapid development of

SOCIAL MEDIA

No, You Can’t Stop Meta Using Your Data via IG Story

Okay, let’s go over this again. For all the folk out there who remain stringently dedicated to their avoidance of doing any actual research, or,

SOCIAL MEDIA

How Corona Found Success With YouTube Shorts

Corona, a Mexican lager owned globally by Anheuser-Busch InBev (AB InBev), drifted from its traditional long-form video strategy to focus on short-form content for a