SOCIAL MEDIA

Instagram Says Using Certain CTAs Can Impact Post Reach

There’s certainly been some mixed messaging from Instagram’s comms team of late. Exhibit A: Remember this gem of advice from a few months back: As

SOCIAL MEDIA

TikTok’s Testing DM Streaks to Prompt More Engagement

TikTok’s looking to build more even compulsion into the app, this time via DM streaks, which are activated when users maintain daily messaging interaction. As

SOCIAL MEDIA

TikTok Is Exploring a US Only Version of Its Feed Algorithm

Would TikTok still be TikTok if it didn’t have its all-knowing algorithm feeding you more and more of the content that you want to watch

SOCIAL MEDIA

Instagram Shares More Info on the Distribution of Longer Reels Clips

Okay, I can see how on the surface this may seem confusing. Today, on the Instagram Creators profile on IG, Instagram’s team posted this explainer

SOCIAL MEDIA

AI Providers Cutting Deals With Publishers Could Lead to More Accuracy in LLMs

While many have proclaimed the arrival of advanced generative AI as the death of publishing as we know it, over the last few weeks, we’ve

SOCIAL MEDIA

TikTok Announces Expanded Premium Ad Placement Options

TikTok has announced an update to its premium ad placement option, with brands using its top-end “Pulse” ads now set to have more publisher content

SOCIAL MEDIA

Snapchat Demotes Controversial ‘Solar System’ Feature

Snapchat is making a change to its subscriber-only friendship “Solar System” feature after reports suggested that it’s having a negative impact on younger users. Snapchat’s

SOCIAL MEDIA

Meta Updates AI Labeling Policy to Expose Generated Content in its Apps

Meta’s updating its AI content labels to ensure that a broader range of synthetic content is being tagged, in response to a growing flood of

SOCIAL MEDIA

The Most Confusing Emojis in the World [Infographic]

This may be the best encapsulation of “am I getting old?” in an infographic that I’ve ever seen. The team from Wordtips recently conducted an

SOCIAL MEDIA

No, X Isn’t Seeing All Time High Traffic

Whether Elon Musk’s X (formerly Twitter) project is performing great or not, X is doing itself no favors with its repeated amplification of misleading, and/or